Real Housewives of Atlanta fans will remember one of Kenya Moore’s most talked-about scenes his season. She has turned the moment into a full-blown commercial for her haircare line.

July 7th was a day that Black people and their allies show an act of solidarity by buying from black-owned brands only. Many of the RHOA ladies took the time to advertise their business and shout out their castmates’ ventures to their followers.

However, the most clever advertisement came from Kenya when she debuted her Kenya Moore Haircare commercial.

Moore, along with some other beautiful women, appeared in the commercial that referenced the moment where she crashed her co-star Marlo Hampton’s event with a marching band.

The ad not only featured Kenya flaunting her luxurious locks but also the chant that she used on the show with the sound of drums beating in the background. She told followers the benefits of her products and let them know that they could find her line at Sally Beauty Supply.

While some might find it petty — most admit that it was genius marketing.

The post was accompanied by a caption that read: ‘100% Black owned hair care line from FOUNDER and CEO @thekenyamoore I turned my passion for hair care into a multi-million dollar business in just a few years. Focusing on healthy hair and loving the hair you were born with. Now available in over 2200 @sallybeauty stores. Order online or buy in stores today!’

There was praise in her comment section raving about her products. Many people also took the time to type out her unforgettable chant and add drum emojis to their comments.

In May of this year, the reality star made her adorable daughter the spokesperson for her company.

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Kenya has explained that the haircare line will be her child’s long-lasting legacy.