The Real Housewives of New York City Queen Sai De Silva Wiki | Bio

Sai De Silva (age 42, November 22, 1980) is a New York-based businesswoman, fashion content creator, and YouTuber. With a diverse background and a strong passion for fashion, Sai has made a name for herself in the industry. Starting her career as a bartender, she used her creative talents during the day to explore her interests.

Silva has made a name for herself as a content creator, capturing her fashion and lifestyle experiences. Her work has garnered attention and partnerships with renowned brands such as Dior, Fendi, Audemars Piguet, Bentley, Vogue, and many more.

Through her engaging content, She has built a significant following and established herself as a notable figure in the fashion industry.

While Sai’s online presence has been instrumental in her success, she also gained significant recognition from her appearance on the Bravo TV show, “The Real Housewives of New York City” Season 14.

As a contestant on the show, she showcased her personality and unique fashion sense alongside fellow cast members, including Ubah Hassan, Erin Lichy, Jenna Lyons, Jessel Taank, and Brynn Whitfield.

Sai De Silva Early Life, Parents & Education 

Sai De Silva was born to her mother and father on November 22, 1980, in Los Angeles, California. She later moved to New York at the age of 2 and developed a strong connection to the city.

Sai comes from a diverse ethnic background, with Puerto Rican, Brazilian, and Cuban roots. She primarily identifies with her Puerto Rican heritage, and her family takes great pride in their cultural roots.

She did her schooling at James Madison High School after that, she graduated from the Fashion Institute of Technology.

During her academic years, Sai pursued a biology pre-med major with aspirations of becoming a doctor. However, as life unfolded, she realized her true passion lay elsewhere.

She recognized the importance of being adaptable and open to new opportunities. Despite her initial plans, she decided to pivot and follow a different path, bringing her greater happiness and fulfillment.

Reflecting on her journey, Sai acknowledges that life doesn’t always unfold according to one’s plans. She expresses gratitude for the unexpected twists and turns that led her to where she is today.

Although she couldn’t have predicted her career trajectory, Sai is immensely content with her current position and achievements.

Career

Sai De Silva’s career is marked by her entrepreneurial spirit and passion for digital marketing. In January 2011, she co-founded “Social Media Mall,” a company that aimed to leverage Instagram followers from like-minded influencers to build brand awareness.

Over a span of three years, She played a pivotal role in generating buzz for major clients such as James Jeans, Tieks, Yumi Kim, Hue, and Trendabl App.

She was responsible for creating custom content and lifestyle photos, establishing partnership opportunities, and implementing social media strategies that included promotions, blogger outreach, and influencer penetration.

Following her successful tenure at Social Media Mall, Sai served as a Social Media Manager at One Grey Day from September 2012 to December 2014.

In this role, she focused on maintaining social content creation, social campaign development, and in-depth social reporting and analysis. Sai utilized her extensive knowledge of social media advertising to create ad budgets and placements.

Simultaneously, from January 2011 to January 2015, Sai served as a Digital Marketer and Founder at Required Flare. As the Creative Director of this online retail start-up specializing in trendy accessories, Sai implemented digital marketing techniques to measure return on investment.

In May 2014, Sai De Silva embarked on a new venture by starting her influential blog, Scout the City. Initially focused on showcasing fashionable outfits for her daughter London, who was three years old, the blog quickly gained popularity.

Sai’s Instagram account, now boasting 402K followers, features not only her daughter but also prominently includes her son Rio.

As the Founder and Creative Director of Scout the City, Inc., Sai has created a thriving lifestyle blog encompassing fashion, beauty, travel, lifestyle, and motherhood.

She takes on various roles within the company, developing creative visual and written content, curating all content, and maintaining a monthly editorial calendar.

With her Blog “Scout the City,” Sai has secured partnerships with notable brands such as Barney’s New York, Sephora, J.Crew, Coach, and others.

Sai De Silva’s Husband and Kids

Sai De Silva is married to David Craig, and the couple tied the knot in a private ceremony on June 16, 2009. David is essential in managing their busy household in Brooklyn, allowing Sai to focus on running her successful digital empire.

While Sai shares various aspects of her life online, she respects her husband’s preference for privacy. In her blog, she mentioned that David values his privacy, and she appreciates having a personal aspect of her life that is not shared with the public.

Sai and David are proud parents to two children. Their daughter, London, is 10, and their son, Rio, is 6. Sai often features her children in her online blog, providing glimpses of their family life.

Balancing the demands of entrepreneurship and motherhood can be challenging, but Sai acknowledges that David’s involvement is invaluable. She has expressed deep admiration for his active role in their family, going as far as saying he deserves the title of “father of the year.”

While David has chosen to stay out of the spotlight, Sai has respected his privacy by not featuring him on her blog or social media platforms.

Read Also: Bre Tiesi Age, Net Worth, Boyfriend, Son, Height & Parents

Sai De Silva FAQs

Ques: What is Sai De Silva’s age?

Ans: She is 42 years old.

Ques: What is Sai De Silva’s net worth?

Ans: USD 8.38 Million.

Ques: Who is Sai De Silva’s Husband?

Ans: David Craig.

Ques: Who are Sai De Silva’s kids?

Ans: London Scout and Rio Dash.